IMS (Insurance and Mobility Solutions), part of Trak Global Group, has partnered flexible vehicle leasing business SOGO to supply telematics solutions focused initially on asset protection and collision detection.
SOGO, which will launch in early January 2021, provides private individuals, micro-businesses, SMEs and corporates with ultra-flexible vehicle leases from one month to four years. It is targeting a 5,000-strong vehicle fleet by the end of 2021, and all vehicles will be installed with IMS telematics devices before they are delivered to customers.
IMS will use telematics data and artificial intelligence to monitor and identify potential theft, misuse and collisions involving SOGO vehicles, and provide recovery and repatriation services through its partnership with vehicle security experts W4G.
Leon Hurst, CEO of the IMS Mobility Solutions division, said that the IMS approach will ensure SOGO vehicles are safeguarded and returned in good condition at the end of the lease period, in turn preserving their residual value in the used car market when de-fleeted.
“Flexible leasing is an exciting growth sector, and the close, continuous asset management that our technology enables will bring extra efficiency to the business model. This is a great opportunity for us to work hand in glove with a dynamic, customer-centric business that is hungry to grow in a sector that, in the wake of COVID’s impact, is dealing with rapid changes in customer requirements.”
He added “We will track all of the vehicles that SOGO plans to lease in 2021 and beyond, and we will also work in close partnership with their experienced leadership team to explore ways in which our connected technologies can enhance the SOGO customer experience across multiple touchpoints.”
Karl Howkins, managing director of SOGO said: “Our partnership with the Mobility Solutions team at IMS will give SOGO a class-leading approach to risk management, and in turn make it possible for us to better service our customer requirements with innovative support packages specifically for those businesses and organisations that will be the bedrock of this country’s post-pandemic economic recovery.”
“The COVID pandemic has rapidly accelerated change in the mobility space, on a global scale. Developments that would previously have evolved over years are now taking shape in months. This includes flexible working, changes to commuting behaviours and a reduction in field sales operations – and flexible leasing has been handed a huge opportunity as a result.”
“Connecting the SOGO fleet through IMS gives me added confidence that 2021 will be a successful year of growth for our business, as we will be better placed to make data-driven decisions around asset management on the back of the real-time information their technology provides”.
Forward-thinking leasing organisations can learn how to leverage telematics to transform their operations, improve quality of service and decrease costs by downloading IMS’ newest white paper at: https://ims.tech/resources/leasesmr.
About IMS (Insurance & Mobility Solutions)
IMS (Insurance & Mobility Solutions), part of Trak Global Group (TGG), is a global provider of connected car solutions, services, and analytics to insurers, mobility operators, OEMs and governments. IMS is the developer of the cloud-based IMS DriveSync® connected car platform which has received industry acclaim for its ability to offer customers a data source-agnostic, multi-device strategy through which a multitude of B2B and B2C propositions can be taken to market. More info at www.ims.tech.
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Ben Welsh
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